Aoife Naismith is a freelance football journalist and brand communications consultant specializing in football club partnerships and sponsorship storytelling. She holds a BA in English Literature from University of Manchester and an MFA in Journalism from City, University of London. Aoife spent five years at an international sports agency where she helped Celt(ic) FC affiliates design co-branded campaigns that emphasize history, culture, and community impact while maintaining strict fact-checking standards. Her work emphasizes verifiable sources, on-record statements, and clear attribution to official club communications for readers including researchers, brand partners, and fans.